American Marketing Association
311 South Wacker Drive, Suite 5800, Chicago, IL 60606
Tel: 800-AMA-1150, 312-542-9000; FAX: 312-542-9001
E-mail: info@ama.org; WWW: http://www.ama.org

The American Marketing Association (AMA) is the world's largest and most comprehensive professional society of marketers, consisting of more than 45,000 worldwide members in 92 countries and 500 chapters throughout North America. The AMA is the only organization that provides direct benefits to marketing professionals in both business and education and serves all levels of marketing practitioners, educators, and students. Founded in 1937 as a professional nonprofit organization for marketers, AMA's purpose is to promote education; to assist in personal and professional career development among marketing professionals; and to advance the science and ethical practice of marketing disciplines. Through its 500 professional and collegiate chapters, the AMA serves its members by enhancing their professional career development. AMA chapters sponsor meetings, workshops, and seminars that allow members to interface with the leading innovators and thinkers in business, research and academia. Chapter meetings provide a forum to expand personal and professional contacts by networking with area marketing professionals from the full range of industries. Through seminars, workshops, and more than 25 national conferences held in locations across the country, the AMA continually upgrades the knowledge and skills of its members. Programs topics include customer satisfaction measurement, microcomputers, research, promotion, business-to-business marketing, and more. The AMA Publishing Group produces eight business magazines and scholarly journals designed to enhance your professional development and keep you in tune with the latest research and trends in various fields and industries.